An interactive lookbook for Fred Perry x Raf Simons SS19 that celebrates an everyday interface familiar to many

The Fred Perry x Raf Simons SS19 interactive lookbook invites visitors to take a stroll through a universal suburb and explore a sequence of micro-narratives that capture moments of nonchalance. Anonymous individuals wear the collection, which can be examined up-close and purchased from the webshop.

Discover the next chapter in the story through an iterated experience for Fred Perry x Raf Simons AW19.